Story in this morning's Wall Street Journal about a 176 year-old Italian insurance company that spent $40000 to create an island in Second Life, in a noble effort to make insurance cool again for the younger generation (No...seriously).
www.brandflakesforbreakfast.com/2007/10/making-insurance-cool-again.html
Showing posts with label cool. Show all posts
Showing posts with label cool. Show all posts
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